The Fractional CMO Built for Companies That Move Fast.

Senior marketing leadership. Embedded execution. Real pipeline.

I’m Parvez Pothiawala. I’ve spent 15 years at the intersection of marketing strategy and execution — leading programs at companies ranging from Series A startups to Fortune 500 enterprises across SaaS, CPG, fintech, healthcare, and eCommerce.

I work as a Fractional CMO because I believe senior marketing leadership shouldn’t be a luxury reserved for companies that can afford a $250K executive. The companies that need strategic marketing leadership most are often the ones growing fastest — and they need someone who can move at their pace.

My background spans go-to-market strategy, demand generation, marketing operations, paid media, and martech — which means I bring a rare combination of strategic clarity and operational depth. I don’t hand off a deck and disappear. I embed, execute, iterate, and stay accountable to results.

15+

Fractional CMO & Marketing Leadership

50+

GTM Plans Built and Executed

4 Company Stages

Fixed-Scope to Embedded Engagements

6

Core Specializations

Let's build something that performs.